Capturing the Beauty of a Talented Up-and-Coming Photographer's Work
With great photos in hand, we worked together to establish a brand that fit her personality and elevated her work. To establish the brand and bring the photos to life in a compelling way, we built a website with some unique and engaging animations – optimized for mobile, desktop and everything in between, of course!
The Problem
Mandi Lynn Photography is an up-and-coming photographer in central Ohio. She needed to establish her online presence with a unique style that was true to her personality. She was also looking for a portfolio that she could easily share with prospective clients that would showcase the quality and breadth of her work. Instagram is a great way to keep people up to date on the latest projects, but she needed a place that people could go to easily browse some of her best works.
The Solution
In the brand creation process, we established some phrases that would define Mandi's brand, such as "candid," "fun," and "relatable." These would inform everything we built, from the logo and mood board, to the style guide and website.
The website had a number of unique elements that we felt reflected her personality and the kind of service that she provides. Clever animations were used throughout to create an engaging experience as the viewer learns more about Mandi Lynn Photography.
Ultimately, people need to know that the work meets a certain standard of quality and that Mandi is someone they would like to work with. The website sets out to show her personality and approach to photography, while letting the quality of the photos speak for itself.
Mandi Lynn Photography